GIGACHEW
Full Klayvio Management (+200% in 1 Week)
THE PROBLEM
Giga Chew had traffic, a product people wanted, and a list that was technically growing - but emails were rotting in promo folders, the popup was bleeding subscribers, and revenue from email was flat. Everything was riding on front-end sales.
THE SOLUTION (WHAT WE DID)
We rebuilt the entire email infrastructure from scratch. A/B tested popups until submit rate held above 20%. Built 10+ flows - welcome, browse abandon, post-purchase, and more. Segmented the list to force primary inbox placement, then scaled sends as open rates climbed. Introduced modern design into what was a wall-of-text system. Every email led with creativity and structure - no discounts and margins protected. Month one: 16 campaigns, 49 emails total including flows.
THE RESULTS
+227% email revenue - in week one alone
+169% email attributed revenue → $9,991 total
+22% total store revenue → $43,046
11% → 34% of all revenue now coming from email
6x the output of the entire old welcome flow in 7 days
3.4x better performance than legacy flows ($0.93/recipient vs old flows)
53% → 61% avg open rate (up 22.9 pts, rated Excellent)
80% open rates on select marketing emails
12.4% → 21.5% email submit rate (new popup)
$77 avg order value
$0.07 revenue per recipient (up $0.01)
